Now this is how you win at the Christmas ad game; serve up something totally out-of-this-world and nostalgic as f*ck and drop it out of nowhere.
Sky summarise their advert as follows:
“Christmas is always a time for people to reconnect. This year, Sky is continuing a timeless story of friendship by reuniting the beloved character of E.T. with Elliott’s 2019 family. The iconic characters from Universal Pictures’ E.T. The Extra-Terrestrial tell the story of their unbreakable connection using technology from Sky.”
As a fan of Steven Spielberg’s E.T. the Extra-Terrestrial – as cute as this ad is – I can’t help but feel that by creating this, Sky has ruined any chance we ever had of getting an E.T. sequel in the near-distant future.
“E.T. is back on Earth for a surprise visit with Elliott, who now has his own family. Although technology has changed our world since they last saw each other 37 years ago, their friendship remains strong and is a touching reminder of how important reconnecting is at Christmas.”
See. F*cking amazing, but unfortunately we’ll only ever now see this story condensed into two cheesy minutes rather than two hours up on the big screen. So yeah, mixed feelings from this nerd, for sure.
Stephen van Rooyen, CEO UK & Ireland of Sky said:
“It’s an honour to bring E.T. back to Earth in this new festive short story, helping us to celebrate the magic of family time at Christmas and Sky’s part in bringing our customers together at this special time of year. “
Released in 1982 by Universal Pictures, E.T. The Extra-Terrestrial, is considered one of the most beloved masterpieces from Academy Award-winning director Steven Spielberg. It tells the story of Elliott, a boy who befriends an extra-terrestrial called “E.T.”, who is stranded on Earth. Elliott and his siblings help E.T. return to his home planet, while attempting to keep him hidden from the government.
The movie was the top-earning film of the 1980s and won Academy Awards for its iconic music (Best Original Score) and groundbreaking technology (Best Visual Effects).
Fun fact about the film, Steven Spielberg cast his seven-year-old goddaughter to play the role of Elliott’s five-year-old sister, Gertie. That actress was a young Drew Barrymore – and just like that, I’m frantically checking for grey hairs.
FYI, without this film, we probably wouldn’t have Stranger Things in our lives, so hail, Gen Z’s. Hail.
Images via Sky and Getty
Having worked in children's media and publishing for almost a decade, Ben is thoroughly excited to now be able to swear in stories and features. He is such a big fan of Disney and Horror films that he started an LGBTQ+ podcast called 'Once Upon A Scream'. His mum listens. You can contact Ben at [email protected]Follow